อธิบาย BCG Matrix เครื่องมือวิเคราะห์ ตำแหน่งทางการตลาด ว่าธุรกิจเรา

bcg matrix  The matrix has four boxes to identify the combination of high or low growth rate and market share To evaluate the market share SBUs, the The BCG matrix gives the business a framework for evaluating the success of each product to help the company determine which ones they should

Diagram of the Boston Consulting Group Matrix · They generate significant positive cash flow but have low growth potential · The business invests minimal BCG Growth-Share Matrix categorizes products as Dogs, Cash Cows, Stars, and Question Marks, aiding resource allocation for optimal portfolio

The BCG matrix of Coca-Cola shows that this global company has many products falling into different categories, , dogs, stars, cash cows, and question The BCG matrix is a simple way of categorizing your products to understand their growth potential and market share position There are four